Bellast Prime
Bellast Prime
Social Media - Fox Group - 02
Social Media - Fox Group - 02
Social Media - Fox Group - 02
Skills:
Adobe Photoshop
Adobe Illustrator
Summary:
For MatchWornShirt, I created a lot of visual assets for in-house and external use. I provided the clubs - the partners - with assets to promote the auction in which MatchWornShirt would sell off the match shirts worn by the players themselves. I would provide other versions with the text translated to the native language depending on where the club was based. I would choose certain images based on the current situation with the club, therefore allowing myself to choose an image based on the right narrative.
Using Photoshop to expand generative AI in the software itself to expand the image to allow to be used in all different standard sizes comfortably. Afterwards, I would take the image into Figma as it allowed to improve the workflow using libraries and components incorporated into the templates.
Skills:
Skills:
Adobe Photoshop
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Adobe Illustrator
Adobe InDesign
Summary:
Summary:
Bellast Prime is a new sub-brand within the Fox Group International with a distinct look and feel comparatively to the other brands within the umbrella. It has more of a playful identity in its brand. Part of my role was to create various assets for different mediums, such as: social media, crm and print ready assets. I worked closely with various teams across the business but mainly the wider marketing time to ensure brand consistency and tone of voice with the correct information about the products.
